About
CRCLR is a circular economy think-tank based in Berlin. During my internship there, I helped with research and communications. The Introduction to Circular Economy was to be an on-boarding resource for new employees to fill in the gaps in their knowledge about the subject. The resource had to be informative and grounded in scientific literature while remaining light and airy, so that it could be read and understood by everyone regardless of their background. The logical conclusion was to make the document heavy on infographics in order to communicate the concept. The visual language was to follow the CRCLR brand guidelines: minimalistic designs, black & white and the occasional touch of their characteristic magenta.
Due to time constraints the project was never finished. Below is the prototype of module B, which aims to expose the horrors of our ravenous resource use.
Tools
Adobe Illustrator
Adobe Photoshop
Adobe Indesign
Project Duration
November - February (2018-2019)
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